Design has emerged as one of the world's most influential forces. It has placed us at the threshold of a new period of human possibility, where all economies and ecologies are becoming global, relational and interconnected.
A conventional designer who claims that new media and trends can create only a little influence on a designer’s work would be a statement made in ignorance. A designer should be fully aware of the major occurrences not only in the visual arts but also society in general.
The computer is the root of the new media revolution and has increased the speed in which we see trends fly by. The computer has shown itself to be much more than “another tool” in the artist's palette. The paintbrush, chisel, and camera were not capable of changing every aspect of society. The computer not only can aid in layout design, image manipulation, and three-dimensional planning, but it also has changed how designer buy materials, interact with others, display their work, and has even allowed them to sell their work with little effort.
The trends that have bombarded the computer-aided world will also affect our works. Indeed, all that we perceive influence our work. It’s our job as a designer to view these trends and decide what is theoretically laudable for us to be influenced by.
Today’s media designers should react to new media and trends just as they react to any other factor in their lives. They should observe the good and bad qualities, make their own decisions, and strive further to whichever field of art they are interested in. Keeping our concepts strong and our works cohesive will insure that this technology will improve our work rather than have the negative consequence that many designers dread.
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